Channel Advantage - expert field marketing for technology

"Products are your business, people are ours"

Are Your Competitors Gaining Ground In-Store?

Channel Specialists - Dedicated field teams are crucial today in representing your brand and product in the fast changing consumer technology sector. You need trained specialists who can enthuse about your product and technology solutions.

Specialist teams are exactly that - a team of product specialists, totally dedicated to you and focussed on building and maintaining your relationships and brand presence at store level.

Specialist teams work on a full-time basis and usually consist of five or more regional representatives, managed by a Head Office Account Manager. Each team is recruited and trained to your exact requirements, so no two teams are ever the same. We sit down with you and get a true understanding of your business and specific requirements before we start building your team.

Your team is as flexible as you need them to be, with their daily activities and focus structured to meet your business requirements. Visiting your key accounts, the team use a combination of in-store merchandising, staff training and promotional messaging to continually build your brand and, of course, your sales. They are, however, available for any activity that your business requires from promotional events and demonstrations to exhibitions or vendor days.

We like you to think of our teams as an extension of your Head Office staff and the most successful teams are fully integrated within your business. Regular meetings, product training sessions and target evaluations all ensure that our team become as knowledgeable and accountable as any other member of your staff.